Industry Day at the Range™ – Expands Shooting Range

LAS VEGAS, N.V. – August 24, 2022 – SHOT Show® Industry Day at the Range is the most influential one-day trade event in the hunting and shooting sports industry. NSSF recently announced the renewal of their title sponsorship, continuing to make Industry Day the only range event officially associated with SHOT Show. Held annually the day before the opening of SHOT Show, Industry Day at the Range brings together invited media members, buyers and manufacturers to preview and test the latest products—some of which have never seen the light of day.

Industry Day at the Range is excited to announce that due to high demand of shooting space, there have been significant expansions made to the range over the last several months. The expansion includes new exclusive bays and which has allowed for a new dedicated suppressor area.

Industry Day at the Range will take place at the Boulder Rifle and Pistol Club in Boulder City, Nevada on Monday, January 16, 2023 – one day prior to SHOT Show. Even with this expansion, available shooting space is extremely limited. Exhibitors have begun gathering their media and buyer invites. Don’t miss your chance to invite your top media and buyers to this event, register today.

Available Sponsorships and Exhibit Spaces:

  • Wi-Fi Sponsor – $40,000
    • Includes exclusive Shooting Bay; 25, 50 or 100 yards
  • Media Lunch Sponsor – $35,000 
    • Includes exclusive Shooting Bay; 25, 50 or 100 yards
  • Supporting Sponsor – $30,000
    • Includes exclusive 25, 50 or 100 yards
  • First Shot Sponsor – $25,000
    • Includes exclusive 25, 50 or 100 yards
  • Shared Exclusive Bay $9,000
    • 25 yards
    • 100 yards
    • Full Auto 100 yards
  • 10×10 Shooting Area $6,500
    • 100-1,000 yards
    • 100 yards; Suppressor Area
    • Shotgun – Clay Targets
  • 10×10 Non-Shooting Display – $2,000

More details and answers to frequently asked questions can be found here

About Industry Day at the Range

Industry Day at the Range is owned and operated by CMG Marketing & Events and Triple Curl Advertising and PR. Held annually the day before the opening of SHOT Show®, Industry Day at the Range provides invited members of the press as well as retail, wholesale and law enforcement purchasing agents the opportunity for hands-on testing of firearms, ammunition and related accessories being introduced to the consumer market during SHOT Show. The National Shooting Sports Foundation is the title sponsor of Industry Day at the Range.